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About Us |
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| Our History |
Founded in 1983, The Bridal Rings Company is a leading Los Angeles direct diamond importer and fine jewelry manufacturer. Our wholesale showroom is open to the public. We are located in the heart of the Los Angeles Jewelry wholesale district on the sixth floor of the International Jewelry Center.
The Bridal Rings Company has earned a reputation for offering an extensive multi-million dollar inventory of bridal rings and accessories at bargain prices (30% to 70% below retail). We stand behind the quality and craftsmanship of every product we sell with a 100% satisfaction guarantee. Don't take our word for it, do your own comparison shopping. Please call our toll free number for details / restrictions.
The Bridal Rings Company is an active member of the Better Business Bureau, Los Angeles Chamber of Commerce, Diamond Council of America, and the California Jewelers Association. |
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| Customer Service |
| Buying bridal rings is a significant purchase, one that necessitates thought and education. At The Bridal Rings Company, we pride ourselves on offering every customer the benefit of dealing with a highly trained staff. We also have a Gemological Institute of America (GIA) standard diamond grading laboratory for the convenience and education of our customers, so you never have to take your eyes off your bridal rings from purchase through mounting and sizing. BRC's master jewelers and setters are ready to customize your wedding rings, so it is exactly what you want. |
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| Price and Compare |
| You are about to spend a significant sum of money for an item that will be with you forever. Being a direct diamond importer and fine jewelry manufacturer, The Bridal Rings Company eliminates the mark-up profits involved in the normal distribution channel, culminating with your local neighborhood jewelry store or discount outlet and super stores. Unlike some well-known chain stores, who use their own grading diamond system, making it almost impossible to compare value with other stores. The Bridal Rings Company uses the industry's strict Gemological Institute of America (GIA) approved standards in grading all our diamonds. We encourage customer comparison. Make sure that when you do evaluate diamonds that you follow the GIA guidelines. |
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| 100% Satisfaction. Guaranteed |
| The Bridal Rings Company guarantees each and every item we sell for both quality and workmanship. We have a 100% no-hassle money-back guarantee if our customer is not satisfied within seven days of purchase on all jewelry items purchased online after time of receipt. Custom design orders are exempted. We even offer an exclusive unconditional diamond upgrade program that allows our customers to upgrade their bridal rings with a larger diamond. Specifically, it guarantees that the original center stonešs purchase price will be applied in full towards an upgrade available at any time in the future. |
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| Lifetime Diamond Warranty and Diamond Upgrade |
| All diamond bridal rings purchased at The Bridal Rings Company include a complimentary insurance appraisal certificate describing the purchased ring in detail, including the diamonds weight, color and clarity. This written appraisal confirms its authenticity and states its retail replacement value. It is prepared and signed by our BRC GIA gemologists. BRC guarantees all our merchandise for life against faulty workmanship. Most center diamonds are sold with a lifetime complimentary upgrade policy. This policy guarantees that the original center stone's purchase price will be automatically applied in full towards any future upgrade purchase. |
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| What our Customers Say |
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"I must say that I was stunned and amazed when I first opened the box! It was beautiful, every aspect of the ring, from the diamond to the setting, the design, to it's presentation (the box) it was completely perfect! I presented it to my girlfriend on Friday night and she was so surprised. While some girls we know have "bigger" rings, none shine bigger, brighter and more beautifully, across a crowded room than the diamond ring I purchased from you! Unlike the people in the "Jewlery Mart", who like to put pretty women in their windows (yes, they have women in their windows!), your representatives were so eager to help me with my questions and never pushed me in one direction or another. I hereby say to all those who may be even slightly interested in buying a diamond check out bridalrings.com first and then, as I did, last! Thanks again (and feel free to post any part of this e-mail on your Web site)."
Mark Sandsky Los Angeles, CA. |
"I am an independent diamond grader and appraiser who stumbled across your Web site. I've looked into many other sites on many different occasions for diamond pricing and grading information, as I constantly research the market. What impressed me with your site was the accuracy and depth of knowledge you exhibited across the entire spectrum of the site. As a G.I.A. graduate, I was also impressed with the amount and quality of knowledge you share with your customers. Looking into each page of information, I became more excited because so few in our industry can say, "look at the quality and let us educate you." I believe that educating buyers is the way in the new millennium, and your site proves that quality is available on the Web. Kudos to you all for the great job you are doing!"
Sincerely, Kara Billings Powder Springs, Georgia |
"I just want to let you know that your Web site is the best engagement ring Web site I've seen. Not only is your Web site very easy to navigate, but your ring styles are also very classic, which I cannot say for some of the other Web sites. I've been looking for a ring with sapphire accents and your Web site is the only Web site that allows me to build the exact engagement ring I want. Keep up the good job."
Sahra Hurst Los Angeles |
| "I educated myself about buying diamonds before I began a search to buy diamond stud earrings for myself. I found the sales staff at the Bridal Rings Company to be very personable and knowledgable in assisting me with my purchase. The Bridal Rings Company prices are the best. I saved almost 70% from the price asked by my local jeweler. I will fight the traffic to go to downtown Los Angeles for those prices anytime."
Cathrine Krell Los Angeles |
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